What is the Iterative Design Process? Examples of iteration in design thinking

High school Design and Technology students are often introduced to the concept of iterative design: a methodology that involves repeatedly refining a design through cycles of prototyping, testing, and improvement. It’s based on the idea that design solutions are best developed through an ongoing process of creating a prototype, testing it with users, analysing feedback, making improvements and repeating the cycle.

[These ideas also align with human centred design principles, which involves putting the needs, behaviors, and experiences of users at the centre of the design process – developing a deep understanding of the people you’re designing for. This article discusses this in more detail, describing the advantages of observing user behaviour, listening to user stories, and experiencing their challenges firsthand rather than making assumptions about what users need. It also references Bruce Mau’s design principles, which he sets out in his Incomplete Manifesto for Growth, introducing an approach to creative thinking and problem solving that emphasises a rapid and exploratory process.)]

[coming soon]